Princess flower (Pleroma urvilleanum)

Care, watering, light and tips for Princess flower on Floravia.

Princess flower

Quick facts

About Princess flower

Pleroma urvilleanum, also known as Lasiandra or Glory Bush, is an evergreen shrub or small tree native to Brazil, renowned for its spectacular deep purple flowers. Its large, velvety blossoms, appearing from summer to autumn, contrast beautifully with its dark green foliage, making it a stunning focal point in tropical and subtropical gardens, as well as in large containers in cooler climates. It is ideal for adding an exotic and vibrant touch to any landscape.

Native range

South America (mainly Brazil)

Care tips

It requires full sun for abundant flowering, though it tolerates some partial shade in very hot climates. Watering should be regular, keeping the soil moist but not waterlogged, especially during flowering and active growth periods. It prefers well-drained, slightly acidic soils rich in organic matter; a common mistake is planting it in heavy or alkaline soils, which can lead to chlorosis and poor growth. Protect from frost, as it is not cold-hardy.

How to save a dying Princess flower

Warning signs
Yellowish or brown, wilting leaves; leaf drop; lack of flowering.
First aid
Move to partial shade, check soil moisture (avoid waterlogging), fertilize with potassium if not blooming.
What kills it
Overwatering and poor drainage; intense cold; strong, direct sun without protection.
Can it be saved?
Yes, if you act quickly. Requires pruning dry branches and patience for recovery.

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